What Are Custom Swing Tags UK?
Custom swing tags (also called hang tags, clothing tags, or product tags) are branded labels attached to products primarily clothing, accessories, luxury goods, and retail items. These tags serve multiple functions: they display brand identity, communicate product information (size, price, care instructions, materials), provide legal compliance details, and create a premium unboxing experience that builds brand recognition and customer loyalty.
In the UK fashion and retail market, swing tags are far more than functional labels they're a critical brand touchpoint. Research shows that 68% of UK consumers judge product quality based on packaging and labelling before examining the product itself. Premium swing tags with professional printing, quality materials, and thoughtful design elevate perceived product value by 35-50%, directly impacting purchase decisions and brand recall.
Wabs Print & Packaging supplies the UK's most comprehensive range of swing tags across 10+ material types from eco-friendly kraft paper tags to waterproof frosted PVC, woven fabric labels to luxury foil-stamped rigid board. We serve fashion brands, independent designers, high-street retailers, luxury boutiques, and e-commerce businesses, with no minimum order requirement and complete customisation on every tag type.
What sets custom swing tags apart is versatility. Unlike sewn-in labels that are permanent and limited in size, swing tags attach via thread, string, safety pins, or plastic fasteners, allowing larger branding space, seasonal messaging, limited edition runs, and easy removal by customers. This flexibility makes swing tags essential for clothing collections, product launches, pop-up retail, gift items, and any product where brand presentation directly impacts sales.
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10 Types of Custom Swing Tags We Supply
Complete range covering every material, finish, and application. From budget-friendly kraft to luxury foil tags.
Kraft Paper Swing Tags
Natural brown kraft board with eco-friendly appeal. Perfect for sustainable fashion brands, artisan products, handmade items. Rustic aesthetic popular with UK independent retailers.
- Natural brown uncoated 300gsm kraft board
- 100% recyclable and biodegradable
- Matte finish with organic texture
- Custom shapes: rectangle, square, round, die-cut
- Print: Black, white, or coloured inks
Best for: Eco brands, handmade clothing, artisan products, organic fashion
Frosted PVC Swing Tags
Translucent frosted plastic with luxury feel. Waterproof and ultra-durable. Creates premium perception for high-end fashion, cosmetics, luxury accessories.
- 0.3mm frosted PVC plastic sheet
- 100% waterproof — ideal for swimwear, outdoor gear
- Semi-transparent frosted finish
- White ink printing creates stunning contrast
- Extremely durable, won't tear or bend
Best for: Luxury fashion, swimwear, cosmetics, premium accessories
Clear PVC Swing Tags
Fully transparent plastic tags. Modern, minimalist aesthetic. Shows product through tag. Popular with contemporary fashion brands and design-focused retailers.
- Crystal clear 0.3mm PVC plastic
- Waterproof and tear-resistant
- Print in white, black, or metallic inks
- Modern minimalist appearance
- Product visible through transparent tag
Best for: Contemporary fashion, minimalist brands, design products
Woven Fabric Swing Tags
Woven polyester or cotton fabric tags. Soft tactile feel. Ultra-premium positioning. Used by high-end fashion houses and luxury clothing brands.
- Woven polyester or cotton fabric
- Soft touch premium feel
- Fully washable and durable
- Damask or taffeta weave options
- Folded edges prevent fraying
Best for: Luxury clothing, high-end fashion, designer labels
Fold-Over Swing Tags
Double-sided tags with centre fold. More information space. Product details inside, branding outside. Ideal for care instructions and legal compliance.
- Folded design = double the print area
- Brand on front, info on inside
- 300-400gsm art board or kraft
- Perfect for care instructions, sizing charts
- Professional folded crease
Best for: Clothing with care instructions, sized products, legal compliance
Gold & Silver Foil Tags
Metallic foil stamped tags. Real gold or silver foil blocking. Ultra-premium visual impact. Used for luxury brands, gift products, special editions.
- Real metallic foil stamping (gold, silver, rose gold)
- Black or white heavy board base
- Embossed foil creates tactile depth
- Ultra-premium appearance
- Matte or gloss laminate options
Best for: Luxury gifts, special editions, premium fashion, jewellery
Door Hanger Swing Tags
Die-cut slot for hanging on door handles, hooks, or hangers. Larger format. Perfect for hospitality, hotel amenities, retail promotions.
- Die-cut circular slot for door handle/hanger
- Larger format: 100×200mm to 150×300mm
- 350gsm heavyweight board
- Double-sided printing standard
- UV coating or laminate protection
Best for: Hotel amenities, hospitality, retail promos, hanger displays
Bottle Neck Tags (Neckers)
Narrow tags designed to hang from bottle necks. Die-cut circular hole. Used for wine, spirits, craft beer, beverage packaging, gift bottles.
- Narrow format fits bottle necks (35-60mm width)
- Die-cut circular hole (20-30mm diameter)
- 300gsm board or kraft
- Brand messaging + product details
- Premium finishing options available
Best for: Wine, spirits, craft beer, beverage gifts, bottle packaging
Tags with Inserted String/Jute
Pre-attached natural jute twine, cotton string, or elastic cord. Ready-to-use. Saves attachment time. Eco-friendly natural fibres popular with sustainable brands.
- Pre-attached string (jute, cotton, elastic, nylon)
- Natural jute for eco/artisan aesthetic
- Black or white cotton for modern brands
- Elastic cord for easy attachment
- Saves labour — ready to attach immediately
Best for: High-volume brands, eco products, ready-to-use tags
Gift & Dress Shaped Tags
Die-cut custom shapes (dress, heart, star, etc.). Eye-catching retail presentation. Perfect for gift products, children's clothing, special occasions, bridal collections.
- Custom die-cut shapes (dress, heart, star, etc.)
- Unique visual appeal on retail displays
- 300gsm board in any colour
- Full-colour digital printing
- Popular for gifts, children's products, weddings
Best for: Gift products, children's clothing, bridal, special occasions
Swing Tag Sizes & Specifications
Complete specifications for all swing tag types. Custom sizes available on request.
What Are Custom Swing Tags Used For?
Essential for fashion, retail, gifts, and luxury products. Every product type has specific swing tag requirements.
Clothing & Fashion
Primary use case. Brand identity, sizing, price, care instructions, fabric composition. Essential for UK fashion retailers, independent designers, boutiques, online clothing brands.
Accessories & Bags
Handbags, wallets, belts, scarves, jewellery. Premium tags elevate perceived value. Frosted PVC and foil tags popular for luxury accessories.
Gift Products
Gift-wrapped items, hampers, special occasions. Dress-shaped tags, custom die-cuts, foil finishes create gift-ready presentation without additional wrapping.
Home & Living Products
Homeware, textiles, cushions, throws, candles. Kraft tags align with natural/eco aesthetic popular in UK homewares market.
Beverages & Bottles
Wine, spirits, craft beer, artisan drinks. Bottle neck tags (neckers) communicate brand story and product details at point of purchase.
Handmade & Artisan Products
Craft fairs, Etsy sellers, artisan makers. Natural kraft tags with jute string create authentic handmade aesthetic. No minimum order perfect for small-batch production.
Why UK Brands Choose Wabs Print for Swing Tags
10+ Tag Types — Most in UK
No other UK supplier offers this range. Kraft, PVC, woven, frosted, foil, fold-over, door hangers, bottle neckers, custom shapes — all from one supplier.
No Minimum Order — Ever
Order 10 tags or 100,000. Perfect for testing designs, small batches, seasonal collections, limited editions. No competitor matches this flexibility.
Free Design Service
Our in-house design team creates print-ready artwork from your logo and brief at no charge. Free digital proof. Unlimited revisions until perfect.
Luxury Finishing Options
Real gold/silver foil stamping, embossing, soft-touch laminate, spot UV varnish. Premium finishes that elevate brand perception available on all tag types.
7-10 Day Production
Fast UK manufacturing. Standard 7-10 working days from proof approval. Urgent available (contact for timeline) Competitors average 14-21 days.
8,500+ UK Brands Trust Us
Supplying swing tags to UK fashion brands since 2008. From independent designers to high-street retailers. Consistent quality, reliable delivery, genuine support.
Custom Printed Swing Tags — Your Brand, Our Expertise
Every swing tag we produce is custom printed with your brand, logo, design, and messaging. No minimum order.
Why Custom Print Matters
Eco-Friendly Swing Tags — Sustainable UK Options
72% of UK fashion consumers prefer brands using sustainable packaging. Our eco-friendly swing tags help you meet customer expectations without compromising quality.
Eco Credentials
✓ 100% Recyclable Kraft Tags — customers recycle with paper waste
✓ 70%+ Recycled Content — kraft made from post-consumer recycled fibre
✓ FSC Certified Paper — responsibly sourced from managed forests
✓ Biodegradable Options — natural kraft tags home compostable
✓ Soy-Based Inks — eco-friendly printing inks, low VOC emissions
✓ Natural Jute String — biodegradable attachment, no plastic
♻️ Customer Recycling
Kraft paper swing tags recycle in standard UK kerbside paper collection. PVC tags can be recycled with plastic waste at recycling centres. Natural jute string is compostable.
🌍 UK EPR Compliance
Our swing tags help meet UK Extended Producer Responsibility regulations. We provide material composition data for EPR reporting. All materials certified and documented.
How to Order Custom Swing Tags Simple 4-Step Process
From quote to delivery in 4 straightforward steps. Used by 8,500+ UK brands.
Free Quote
Choose tag type, size, quantity. We respond within 4 hours with exact pricing.
Approve Design
Our team creates free digital proof. You approve before any printing begins.
UK Production
UK manufacturing. Standard 7-10 days. Urgent available (contact for timeline)
Free Delivery
Tracked delivery free to anywhere in UK. Flat-packed, ready to attach.
Who Orders Custom Swing Tags from Wabs Print?
Fashion Brands & Designers
Independent designers, high-street retailers, boutiques. Custom tags essential for brand identity. From startup clothing lines to established fashion houses.
Retail Stores & Boutiques
Physical retail shops using swing tags for pricing, product info, seasonal campaigns. Window display tags, sale tags, gift-ready presentation.
E-Commerce Clothing Brands
Online-only fashion retailers, Shopify stores, ASOS marketplace sellers. Premium tags create unboxing experience and brand recall with online customers.
Handmade & Etsy Sellers
Craft sellers, Etsy shops, artisan makers. No minimum order perfect for small batches. Natural kraft tags with jute string create handmade aesthetic.
Luxury & Premium Brands
High-end fashion, jewellery, luxury accessories. Frosted PVC, woven fabric, foil stamping create premium positioning. Tags as important as packaging.
Beverage & Gift Producers
Wine, spirits, craft beer brands. Bottle neck tags communicate brand story. Gift tags for hampers, gift baskets, special occasions.
What UK Brands Say About Our Swing Tags
The no minimum order saved our startup. We tested 3 different tag designs with 50 of each before committing to our final design. Wouldn't have been possible with any other supplier.
Lucy R.
Independent Fashion Designer, Bristol
Switched from cheap swing tags to Wabs Print's frosted PVC tags and customers immediately commented on the premium feel. Sales of our luxury knitwear increased 22% the following quarter.
Thomas H.
Boutique Owner, Edinburgh
The kraft tags with jute string perfectly match our eco-friendly brand values. Customers love that even our tags are compostable. Multiple people have mentioned it in reviews.
Emma & Joe
Sustainable Clothing Brand, Brighton
Why UK Businesses Choose Wabs Print
After 15 years, we've learned what actually matters. Here's what our clients say:
When Things Go Wrong (Janeys Cafe, London)
Janeys Cafe been ordering greaseproof sheets from us for years. Late 2025, production error: 200 sheets in their order came out with misaligned printing. They called, understandably frustrated — needed them for weekend rush.
We didn't argue about whose fault it was. Sent 300 replacement sheets same day, covered the courier cost ourselves. After 15 years in this business, we've learned errors happen. It's how you fix them that matters. Janeys still orders from us every month. Trust isn't built when everything's perfect. It's built when something goes wrong and you make it right.
The "Expensive" Option That Paid For Itself (Blanka Soap UK)
Blanka Soap UK — premium handmade soaps, selling £8-12 per bar. They were using basic paper labels. Cost: £0.08 per label. Looked... homemade (not in good way).
We recommended switching to gold foil stickers. Cost: £0.45 per label. They hesitated. That's £0.37 more per bar.
Here's what happened: Their Instagram engagement jumped. Customers started posting close-up photos of the gold foil catching light. The premium positioning matched the premium price point. They told us sales increased enough that the £0.37 extra per label paid for itself in the first month. Premium products need premium packaging. Sometimes the "expensive" option is actually the most profitable one.
Don't Use Standard Boxes for International Shipping (Blowerband.com)
Blowerband.com ships custom boxes from UK to USA. Been working with them 5+ years.
The challenge? Transatlantic shipping is brutal. Boxes get thrown around, crushed under pallets, exposed to temperature swings, humidity in shipping containers.
We over-engineer their boxes specifically for international shipping. Double-wall construction. Reinforced corners. Costs £0.85 more per box than standard. Result? In 5 years of regular USA shipments, damage rate under 1%. Their customers receive pristine boxes after crossing an ocean. Worth every penny of that £0.85. If you're shipping internationally, don't use standard packaging. It won't survive the journey.
The Best Relationships Are Partnerships (Littlepickle Memories)
Littlepickle Memories — one of our favorite long-term clients.
What makes them great? They actually listen. When we recommend something (like upgrading board thickness for their product weight), they trust our experience instead of just going for cheapest option.
Result? Zero issues. Consistent quality. No emergency "our boxes are falling apart" calls. Their customers get perfect packaging every time. After 15 years in this business, we can spot which businesses will succeed. It's the ones who value quality over saving 20p per box. The best client relationships aren't the biggest orders. They're the ones where we work together, not just fulfill orders.
Custom Swing Tags UK Frequently Asked Questions
What is the minimum order for custom swing tags?
Wabs Print has no minimum order for swing tags. You can order 1 tag or 100,000 tags. Perfect for testing designs, small batches, or large production runs.
How much do custom swing tags cost?
Prices: Kraft paper £0.08-0.15, Standard card £0.10-0.20, Frosted PVC £0.22-0.35, Woven fabric £0.35-0.50, Foil stamped £0.45-0.70. Price varies by material, size, quantity, and finish.
Can I get custom printed swing tags with my logo?
Yes. All swing tags are custom printed with your logo, brand, and design. Full CMYK colour printing. Free design service. Free digital proof before production.
What materials are swing tags made from?
We offer 10+ materials: kraft paper (300gsm), art board (300-400gsm), frosted PVC (0.3mm), clear PVC (0.3mm), woven fabric, and specialty options like foil-stamped board.
How long does delivery take for swing tags?
Standard delivery: 7-10 working days from proof approval. Urgent available contact for timeline (surcharge applies). Free UK shipping to all addresses.
Are swing tags recyclable?
Yes. Kraft paper and card swing tags are 100% recyclable in UK kerbside paper collection. Natural kraft is also home compostable. PVC tags recyclable with plastic waste.
What sizes do swing tags come in?
Standard sizes: 40×70mm (small), 50×80mm, 60×90mm, 70×100mm, 90×140mm (large). Custom sizes available from 20mm to 300mm in any dimension.
Can I get swing tags with string already attached?
Yes. We insert natural jute twine, cotton string, elastic cord, or nylon thread for £0.03 extra per tag. Saves attachment labour. Ready to use immediately.
What is the difference between swing tags and hang tags?
Swing tags and hang tags are the same product — labels attached to products via string, pin, or fastener. Terms used interchangeably in UK retail and fashion.
Can I get gold or silver foil on swing tags?
Yes. Real metallic foil stamping available in gold, silver, rose gold, copper. Creates ultra-premium appearance. From £0.45 per tag. Used by luxury brands.
Are frosted PVC swing tags waterproof?
Yes. Frosted PVC and clear PVC swing tags are 100% waterproof. Ideal for swimwear, outdoor gear, products exposed to moisture. Won't tear or deteriorate when wet.
Can I get swing tags in custom shapes?
Yes. Die-cut custom shapes available: dress shape, heart, star, circle, oval, hexagon, or any bespoke shape. Popular for gift products and special occasions.
Do you ship swing tags to Scotland and Wales?
Yes. Free UK shipping to all addresses including Scotland, Wales, Northern Ireland, and all UK islands. No surcharges for remote postcodes.
What is woven fabric swing tag?
Woven fabric tags are soft textile labels woven from polyester or cotton. Premium tactile feel. Used by luxury fashion brands. More expensive than paper but ultra-premium positioning.
Can I see a sample before ordering?
Yes. We provide material samples on request to feel paper weight, PVC quality, finishes. For custom printed tags, free digital proof sent before production begins.
What is fold-over swing tag?
Fold-over tags have centre crease creating double-sided format. Brand on front, care instructions/sizing inside. Ideal for clothing requiring product information and legal compliance details.
Are kraft swing tags eco-friendly?
Yes. Natural kraft tags made from 70%+ recycled content, FSC certified, 100% recyclable, and home compostable. Soy-based inks. Natural jute string biodegradable. Perfect for sustainable brands.
Can swing tags be double-sided printed?
Yes. All tag types available with double-sided printing. Brand/logo on front, product details/care instructions on reverse. No additional charge for double-sided print on most materials.
Complete Your Product Presentation
After 15 years, we've learned swing tags work best combined with packaging. Littlepickle Memories uses swing tags + custom boxes + stickers for premium multi-touch brand experience.
Explore Custom PackagingPackaging That Works With Swing Tags
Swing tags attach to products. Complete presentation with packaging:
Gift Boxes
A gift box is purpose-built packaging designed to present a product, collection, or curated set as a gift at a personal occasion, a corporate event, a wedding, or a seasonal celebration.
Price: £2.35 - £12.80 per gift box (depending on size, quantity)
View Gift Boxes →Custom Stickers
old or silver foil stickers on rigid boxes = next level. Blanka Soap UK switched to foil stickers, sales jumped. Premium products need premium details.
Price: £0.35 - £1.80 per sticker (depending on foil, size, quantity)
View Custom Stickers →Rigid Boxes
Magnetic closure • Gold & Silver foil • Embossing • Soft-touch finish. Perfect for cosmetics, jewellery, watches, chocolates, and high-end gifts. No minimum order • Free design service.
Price: £2.08 - £12.40 per box (depending on board weight, size, quantity)
View Rigid Boxes →Custom Packaging Boxes
15+ Box Types · Custom Printed · Any Size · Luxury Finishes · E-Commerce · Rigid Boxes · Retail · Food · Gift · Cosmetic · Subscription Boxes.
Price: £0.15 - £10.20 per box (depending on board weight, size, quantity)
View Custom Packaging Boxes →Greaseproof Sheets
Plain or Custom Printed for Your Business Food-safe greaseproof sheets for bakeries, delis, takeaways and cafés. Custom printed with your logo.
Price: £0.05 - £2.50 (depending on size, printing, quantity)
View Greaseproof Sheets →Custom Labels
Product labels on items inside rigid boxes. Ingredients, care instructions, brand story. Food-safe materials for cosmetics, supplements, artisan foods.
Price: £0.08 - £0.95 per label (depending on material, size, quantity)
View Custom Labels →Get Your Custom Swing Tag Quote Free, Within 4 Hours
Choose from 10+ tag types. Custom printed with your brand. No minimum order. Free UK shipping. 7-10 day production. Used by 8,500+ UK fashion and retail brands.
Kraft · PVC · Woven · Foil · Fold-Over · Door Hanger · Bottle Necker · Custom Shapes
Call: 0773 506 8080 | Email: sales@wabsprint.co.uk